Thinking Outside the Umbrella

Every once in a while, someone comes up with a better mousetrap.

Such is the case with the KAZbrella.

The KAZbrella is the culmination of 10 years of research and development. Thanks to its patented technology, the KAZbrella is an umbrella that opens inside out. This leaves the wet side of the canopy contained on the inside when closed. It is therefore dry to handle and can be placed on surfaces without them getting wet.

Here’s the video from the Kickstarter campaign that gives you an idea of how clever this design is, and how it is so much better than the design of the basic umbrella, which has been with us for 3,000 years.

The inventor, Jenan Kazim first had the idea for the KAZbrella during a conversation with his mother-in-law. He has since spent many hours developing his ideas, perfecting his unique design and creating countless prototypes.

The aim was to design a completely new mechanism, whilst remaining true to the aesthetic look of the classic umbrella. The KAZbrella has featured on both BBC’s ‘Dragons Den’ and CNBC’s ‘Make Me A Millionaire Inventor’. In May 2015 the KAZbrella was unveiled on Kickstarter, a crowd-funding website and it was funded over 10 times the original target.


I love the quote on his coffee mug in the video:

There is always a better way to do it…find it!”, attributed to Thomas Edison.

Jenan had such a mindset when it came to umbrellas. That mindset, when combined with his engineering background and his persistence, led him to find a better way.

I wish Jenan and the rest of the KAZbrella team continued success.

And I know what I want for my birthday…



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Jim Borden

Accounting Prof. at Villanova; happily married for 30+ years; father of 3 outstanding young men; vegan; interests: fitness, creativity, education, blogging, social media.

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